EXPERIENCE · IDENTITY · LIVE
Mitad Robot — Interactive territory
Identity becomes an experience.
Bilingual web design and development for an audiovisual portfolio: story, video and interaction build the Mitad Robot identity.
We designed and developed Mitad Robot’s published website as a demonstration of our practice: a two-half identity connecting story, an audiovisual portfolio and services. The scope brings together creative direction, design, Spanish and English copy, responsive development and transitions tied to the journey. We built portfolio navigation, shareable case pages and video integration that preserves playback and subtitle continuity when switching languages. Localized pages and search metadata support discovery, alongside desktop and mobile reviews of readability, accessibility and interaction. AI supports writing, programming and review, under human direction and decisions.
Client: Mitad Robot
The work takes the screen.
Category and project navigation lives alongside the video. Each case has its own shareable link, while the player keeps playback continuous when switching languages.
Two halves, one journey.
The emblem, shifts in tone and transitions connect the studio’s three capabilities. Motion gives continuity to an identity that also works on small screens.
An experience with substance.
Services, the team and ways of working share one visual system. Story, design and development are built together, with complete Spanish and English versions.
